2021 recap & a collection of wireframes
It’s been a busy several months to end the year. This post is a quick recap and then a visual gallery of some of the wireframing and copywriting I’ve been able to do.
Recent clients include:
WhyHotel ($35M+ in venture funding)
Delta Airlines as an extension of MKG
Three different teams at Facebook as an extension of MKG
Box as an extension of The Article Group
Tower Coffee Roasting & Majestic Blends Coffee (Two startup craft coffee brands)
Flexport as an extension of Toaster ($1B in venture funding)
Alteryx ($160M+ in funding)
I’ve been able to work directly with some of my clients and then as an extension of an agency team for others. Both arrangements work well.
The work has included:
Stakeholder interviewing, workshopping, defining of objectives, etc.
Brand/Tone/Messaging guidelines development
Video script, presentation, event marketing writing
Content modeling and wireframing
Creative direction
Sitemap, navigation & UX recommendations
Long-form writing, such as blog posts and print booklets
Writing for the web. Things like home pages, landing pages, about pages, and all other kinds of web pages
Since so much of the strategic copywriting that I do involves wireframing, here is a small collection of that work.
Tools used:
Mural
Balsamiq
Whimsical