The target

 

Advice is great, but advice on its own won’t make you a better writer. We become better writers by writing and it’s always easier to write when we’re inspired. To that end, a creative prompt using an ordinary item.


 

the target | an exercise in aim

I heard the swirling of their thoughts as soon as I walked into the room, “Where are we going?”

I started selling archery targets just after I turned 13, old enough for people like this to take me seriously, young enough to not get trapped in their same thoughts.

Two more from across the room, crowded into the opposite corner, “What are we doing?”

Standing on the tabletop, as I had so many times before, I broke through their fog, “What good is an arrow without a target? A movement without a direction? You think you have all you need, and yet this one thing you lack.”

All eyes and thoughts turned towards me at this point…

“When you aim, make it true. Archery targets. Now only $29.95.”

What happens next? Add to this story or write a few short sentences of your own.

Inspire someone else — share this page with a friend or colleague.


LOOKING FOR A STRATEGIC COPYWRITER TO ASSIST YOUR TEAM?

My name is Derek and I write all kinds of things for businesses of every size in many different industries. Do you have a writing or strategy need? This is what I love to do.

 
Derek Gillette2 Comments